By Alfred A. Marcus
ANTICIPATE AND form TECHNOLOGICAL DISRUPTION...INSTEAD OF BEING VICTIMIZED through IT
Gain robust insights for crafting technique in technology-rich industries, from IT to finance, and healthcare to energy
From biotech to nanotech to important information, the speed of technological disruption keeps to speed up. Now, best company method professional Alfred Marcus bargains strong instruments for awaiting technological swap, and coping with the threats and possibilities it poses.
Through insightful case experiences, Marcus deals strategic suggestion for overcoming the pitfalls linked to deploying rising applied sciences, or responding to others who use them to compete with you.
Marcus illuminates the continuing interaction among technological switch and wider societal traits, assisting you know new possibilities created by way of those interactions, and maximize the upside–both to your corporation and the wider society.
Whether you’re an govt or strategist, technical specialist or MBA pupil, this advisor will sharpen your specialise in the longer term so that you can navigate radical technological-driven change–wherever it leads.
Emerging applied sciences provide great promise for producing progress, profitability, and prosperity. yet they face significant hindrances to commercialization, and feature environmental and social bills that has to be rigorously controlled to maximise the ease and mitigate the harm.
This e-book is ready the foresight and strategic activities required for those new applied sciences to play a good instead of destructive function. Alfred Marcus illuminates their power, studies the dicy judgements had to remodel strength into truth, and discusses how applied sciences will be used to ameliorate social difficulties instead of exacerbate them.
Marcus starts off with insights concerning the technique of technological innovation, utilizing case stories to teach why those recommendations can fail, and supplying tools for facing doubtful results. subsequent, utilizing examples reminiscent of the Deepwater Horizon oil spill, he illustrates how you can greater deal with the hazards linked to applied sciences. He then turns to technology’s influence on 3 key societal conflicts: that among old and young, wealthy and negative, and the opportunity of shortage and abundance in power construction. ultimately, he makes a speciality of how numerous pairs of businesses, together with Intel and AMD, Dell and Acer, and Amazon and Barnes & Noble, have controlled technological disruption of their industries, and the tough demanding situations they now face in overcoming those challenges.
Whether you’re an govt, supervisor, or scholar, you’ll achieve strong insights into innovation, procedure, execution, expertise administration, and the fastchanging company setting within which technological swap takes place.
SOURCING the following SET OF BREAKTHROUGHS
Exploring the horizon in info expertise, medication, genetics, strength, and materials
PRACTICAL enterprise classes FROM TECHNOLOGICAL FAILURES
Managing the uncertainties and hazards of technological funding and deployment
SITUATING NEW expertise IN a fancy WORLD
How the social setting shapes technological affects and opportunities
COPING WITH TECHNOLOGICAL DISRUPTION: OPEN-ENDED CASE STUDIES
How organizations have replied to technological switch, and what they may do next